During this promotion, the audience uploads images and videos of their most miserable snow photos. Car buried by a plow? Snow piled in front of your door? The audience will vote and decide who hates winter the most!
Most Miserable Snow Photo
Turn winter frustration into localized sponsorship revenue.
The Big Idea
The Elevator Pitch
"Everyone is complaining about the snow. Let's turn that viral chatter into a branding opportunity by letting our audience vote on the 'most miserable' winter moment, presented by your business."
Sponsor Suggestions
- Local Hardware Stores: Sell more shovels, salt, and snowblowers to frustrated homeowners.
- HVAC / Furnace Repair: High-visibility branding for emergency heating calls during freezes.
- Snow Removal Services: Direct lead generation for listeners with too much snow to move.
- Auto & Tire Shops: Target drivers needing winter tires, batteries, or 4WD service.
- Pizza & Delivery: The “stay-at-home” hero for families who don’t want to drive in the mess.
OneCMS Features Used
- Contesting
- Image UGC
- Gallery Voting
Sales Calendar
Target Month: Jan – Feb
Pitch Window: Nov – Dec
Preview Slick:
