If the stories on your homepage were published weeks ago, your audience has already assumed the site is abandoned.
Running a radio station means nobody has spare time. On any given morning, your team is running between the studio, editing commercial spots, setting up remote gear, and putting out fires for sales. Sitting down to research, write, and format three fresh music or news stories every afternoon is a luxury most staff simply do not have.
When the site goes quiet, you bleed digital traffic.
We built an automated content pipeline into OneCMS to fix this exact problem. Every weekday, our writers publish fresh coverage for News and Sports, alongside targeted music pieces for Country, Pop, Rock, and R&B/Urban stations.
Instead of throwing these onto a clunky RSS feed or pushing readers to third-party websites with outbound links, our system publishes the articles directly to your domain. They match your site styling, adopt your layout, and look like your own digital team posted them.
We call this service Daypop, and for Intertech Media partners, it is included at no extra charge. You get a fully populated, active website every weekday morning without adding a single line item to your budget or another task to your air staff’s desk.
Ready to keep your website active around the clock without touching a keyboard? Talk with the Intertech team today to turn on Daypop in your OneCMS account.
Not a OneCMS partner yet? Schedule a Demo today!