This is a high-frequency, evergreen sweepstakes designed to highlight the local dining scene. Every week (or month), listeners use the station app or website to enter for a chance to win a free meal at a featured local restaurant. By rotating the featured establishment, the station creates a continuous flow of new content and diverse sponsorship opportunities.
The Dinner Bell Giveaway
Drive consistent digital engagement and database growth for local dining partners.
The Big Idea
The Elevator Pitch
"Everyone has to eat, and everyone loves a free meal. Our 'Dinner Bell Giveaway' gives your restaurant a dedicated spotlight during the most important part of the week. Not only do you get on-air and digital branding, but you also receive a list of local leads who have raised their hand and said they are interested in your menu; making it the perfect opportunity to follow up with an exclusive 'bounce-back' coupon."
Sponsor Suggestions
- Local Restaurants: The primary target for a “Restaurant of the Week” spotlight.
- Bars & Breweries: Promote “Dinner and a Pint” packages or trivia nights.
- Food Delivery Services: Target customers looking for convenient meal options.
- Grocery Stores: Promote their “Ready-to-Eat” or deli sections.
OneCMS Features Used
- Contesting
- Digital Coupons
- Email Marketing
Sales Calendar
Preview Slick:
