What is an app in today’s digital world?
An app for broadcast needs to be more than a stream.
The people who do download your app are your most loyal and important audience. Radio listeners prefer apps to mobile browsers by a wide margin.
Your app is one of, if not the most important way that consumers reach your content. If your audience is listening to your livestream and hears about a contest, promotion or video and that content is not available in your app – you are letting your audience down and sabotaging your programming efforts.
If you have all of your content natively in your app, it is richer and more engaging for listeners – which in turn drives more listening hours. Simply put, an app which provides a stream and little else can HURT your listening hours.
UGC For Audience and Staff
Both your audience and staff can contribute content from the field, allowing you to publish content in realtime from places like remotes, news events and sporting games.
Audience submissions go into a moderation queue and staff submissions go right to your website, social accounts and app (with push alerts!). It’s an engaging way to convert your community more deeply and collect more content in turn for a richer digital presence.
When your audience visits one of your advertisers they can “check in” and access perks that are only available via your app. Coupons, deals, and more!
Share details of check ins with your sponsors to strengthen your relationship (and contracts)!
Check Ins also work with OneCMS Contesting! What a unique way to bond your audience and your advertisers! Set up scavenger hunts where users need to check into various locations across the city.
Your App, In the Car
Built into the app platform is Apple CarPlay and Android Auto – so you can keep owning the in-car engagement.
Your audience can access your live-stream and podcasts without touching their mobile device, or taking their eyes off the road.
Don’t get left behind on the dashboard!
Be Where Your Audience Is...EVERYWHERE
There's an app for any budget and we'd love to show it off to you!